The upside of irrationality : the unexpected benefits of defying logic at work and at home / Dan Ariely.

By: Ariely, Dan.
Material type: TextTextPublisher: New York : Harper Collins Publishers, 2010. Description: xi, 334 p. ill., tab., schem. 23 cm.ISBN: 978-0-06-199503-3; 978-0-06-20048-1.
List(s) this item appears in: Книги Бізнес-школи УКУ
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Item type Current library Call number Materials specified Status Barcode
Книга Читальний зал 4 BC177 .A75 2010 (Browse shelf(Opens below)) I Available 2058484

Бібліогр. в прим. : с. 305-318, Покажчик

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