Always on : advertising, marketing and media in an era of consumer control / Christopher Vollmer with Geoffrey Precourt.
By: Vollmer, Christopher.
Contributor(s): Precourt, Geoffrey.
Material type:
TextPublisher: New York : McGraw-Hill, 2008. Description: 215 p. schem. 20 cm.ISBN: 978-0-07-150828-5.
| Item type | Current library | Call number | Materials specified | Status | Barcode | |
|---|---|---|---|---|---|---|
| Книга | Читальний зал 3 | HF5415.1265 .V65 2008 (Browse shelf(Opens below)) | I | Available | 1077819 |
Бібліогр. в прим. : с. 199-204, Покажчик
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