Eastman, Susan Tyler.
Broadcast/cable programming: strategies and practices /
Susan Tyler Eastman 
. - 5th ed. 
. - Belmont, Calif. : Wadsworth Pub. Co.,  1996 
. - xvii, 471 p.  ill., tabl.  24 cm. 
<br/>К.: Бібліогр. : c. 436-444. 
<br/><label>  ISBN: </label>0-534-50744-1