McGregor, James 1953-.
One billion customers: lessons from the front lines of doing business in China /
James McGregor 
. - New York : Free Press,  2005 
. - xxi, 312 p.  map.  19 cm. 
 - (A Wall Street journal book )
<br/><label>  ISBN: </label>978-0-7432-8862-0 0-7432-8862-9