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The circle of innovation : you can't shrink your way to greatness / by Tom Peters.

by Peters, Tom Thomas J.

Material type: Text Text Publisher: New York : Vintage Books, a division of Random House, Inc., 1999. Availability: Items available for loan: Читальний зал 3 [Call number: HD53 .P48 1999] (1).

Marketing aesthetics : the strategic management of brands, identity, and image / Bernd Schmitt, Alex Simonson ; foreword by Tom Peters.

by Schmitt, Bernd | Simonson, Alex | Peters, Tom [foreword ].

Material type: Text Text Publisher: New York : Free Press, 1997. Availability: Items available for loan: Читальний зал 3 [Call number: HD59.2 .S3 1997] (1).