000 00655nam a2200193 4500
001 UA/LIB/BASE/288197984
005 20180123213748.0
020 _a0-13-100428-X
040 _bukr
_ePSBO
041 0 _aeng
090 _aHF5823
_b.W45 2003
_cHF5823 .W45 2003
100 1 _aWells, William
_d1926-
245 1 0 _aAdvertising
_bprinciples and practice
_cWilliam Wells, John Burnett, Sandra Moriarty
250 _a6th edition
260 _aUpper Saddle River
_bPrentice Hall
_c2003
300 _axxxii, 599 p.
_bill., tab.
_c28 cm
700 1 _aBurnett, John
_d1926-
700 1 _aMoriarty, Sandra
_qSandra Ernst
999 _c236138
_d236138