000 00724nam a2200205 4500
001 UA/LIB/BASE/305640202
005 20180123214143.0
020 _a-13 : 978-0-13-608344-3
020 _a-10 : 0-13-608344-7
040 _bukr
_ePSBO
041 0 _aeng
090 _aHF5415.13
_b.K68 2009
_cHF5415.13 .K68 2009
100 1 _aKotler, Philip
245 1 2 _aA framework for marketing management
_bintegrated with PharmaSim
_cPhilip Kotler, Kevin Lane Keller ; in collaboration with Stu James
250 _a4th edition
260 _aUpper Saddle River
_bPearson Prentice Hall
_c2009
300 _axxvi, 391 p.
_btab., schem.
_c23 cm
504 _aБібліогр. в кінці розд.
700 1 _aKeller, Kevin Lane
_d1956-
700 1 _aJames, Stuart W.
999 _c238272
_d238272