000 00768nam a2200217 4500
001 UA/LIB/BASE/313844194
005 20180123214441.0
020 _a0-13-186527-7
040 _bukr
_ePSBO
041 0 _aeng
090 _aHF5823
_b.Z86 2006
_cHF5823 .Z86 2006
100 1 _aZumpfe, Kathleen Rathje
245 1 0 _aAdvertising
_binstructor's manual
_cKathleen Rathje Zumpfe ; William Wells, Sandra Moriarty, John Burnett
250 _a7th edition
260 _aUpper Saddle River
_bPearson Prentice Hall
_c2006
300 _a[x], 451 p.
_bill.
_c28 cm
490 0 _aAdvertising principles and practice
700 1 _aWells, William
_d1926-
700 1 _aMoriarty, Sandra
_qSandra Ernst
700 1 _aBurnett, John
_d1944-
999 _c239875
_d239875