Always on : advertising, marketing and media in an era of consumer control / Christopher Vollmer with Geoffrey Precourt.

By: Vollmer, Christopher.
Contributor(s): Precourt, Geoffrey.
Material type: TextTextPublisher: New York : McGraw-Hill, 2008. Description: 215 p. schem. 20 cm.ISBN: 978-0-07-150828-5.
List(s) this item appears in: Книги Бізнес-школи УКУ
Star ratings
    Average rating: 0.0 (0 votes)